Posts Tagged 'environmental marketing'

Corporate Green: Customers Care Whether You’re for the Environment

Within the past couple of years, customer surveys often showed that customers did not care whether a company was “green” or not.

Some of the latest data from eMarketer may be revealing a new trend. In one of their surveys, the largest percentage (44%) reported that it was “very important” to them to look at how the company was impacting the environment.

Continue reading ‘Corporate Green: Customers Care Whether You’re for the Environment’

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Corporate Green: Customers Care Whether You're for the Environment

Within the past couple of years, customer surveys often showed that customers did not care whether a company was “green” or not.

Some of the latest data from eMarketer may be revealing a new trend. In one of their surveys, the largest percentage (44%) reported that it was “very important” to them to look at how the company was impacting the environment.

Continue reading ‘Corporate Green: Customers Care Whether You're for the Environment’

Corporate Green: Customers Care Whether You're for the Environment

Within the past couple of years, customer surveys often showed that customers did not care whether a company was “green” or not.

Some of the latest data from eMarketer may be revealing a new trend. In one of their surveys, the largest percentage (44%) reported that it was “very important” to them to look at how the company was impacting the environment.

Continue reading ‘Corporate Green: Customers Care Whether You're for the Environment’

Positive Sustainable Marketing for Not-So-Green Products

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As discussed before, greener business practices are possible at any office. And we know that Internet Marketing is a powerful alternative to traditional marketing practices such as posted solicitations, or as known by consumers “junk mail.” Continue reading ‘Positive Sustainable Marketing for Not-So-Green Products’


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