Posts Tagged 'online marketing'

VisibleU Co-founder on WBAI 99.5fm This Friday

Hear VisibleU.com co-founder and Online Marketing Strategist on WBAI 99.5fm in New York City or on the web at stream.wbai.org this Friday, April 16th at 10:30. The show is “You and Your Money” hosted by Susan Lee (freelancetaxation.com)

We know you just can’t get enough of him, and he loves to talk so, you know, listen to the show, and call in!

You’ve got a business, be it services or a product. You’re not doing much. Your phone isn’t ringing. Paying your rent is getting difficult. You have no money for advertising. How can you get the word out? We’ll be speaking with Gabriel Blau, marketing consultant and co-founder of VisibleU.com who will discuss how to get your name and news of what you do out there.

Tune in, call in, and support your favorite Internet Marketing personality!
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10 Marketing Strategies for a Small Business in 2010

Web site marketingTake a look! We just published a video and white paper with ten things you should focus on for your 2010 online marketing. This list will give you some marketing issues to consider, and will be a good starting point for planning your web site marketing.

You’re going to love it – so check it out and spread the word!

Bing – You're It!

BingWell, it’s no secret to those who know me that I am not a fan of most of Microsoft’s products (though some cool things are happening with the XBOX 360 if this is its future).  But this week Microsoft launched Bing, a new search engine aimed at finally procuring a serious portion of the search-engine market.

I’ve played around with it a bit, watching its video tutorials (probably the weakest part of the launch, actually), and searching, you know, for things.  I have to admit, it’s pretty cool.  I’ll write more after more testing, and figuring out how it’s going to shake up the online marketing world.  But in the meantime, here’s something that can’t be ignored: Bing has overtaken Yahoo! and holds more of the market than MSN and Windows Live did, combined.  Pretty impressive.

Have you tried it?  What do you think?

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Bing – You're It!

BingWell, it’s no secret to those who know me that I am not a fan of most of Microsoft’s products (though some cool things are happening with the XBOX 360 if this is its future).  But this week Microsoft launched Bing, a new search engine aimed at finally procuring a serious portion of the search-engine market.

I’ve played around with it a bit, watching its video tutorials (probably the weakest part of the launch, actually), and searching, you know, for things.  I have to admit, it’s pretty cool.  I’ll write more after more testing, and figuring out how it’s going to shake up the online marketing world.  But in the meantime, here’s something that can’t be ignored: Bing has overtaken Yahoo! and holds more of the market than MSN and Windows Live did, combined.  Pretty impressive.

Have you tried it?  What do you think?

, ,

The Best and Worst Online B2C Practices to Boost ROI in 2009

Many online marketing companies want to know the numbers: what are the B2C (business to consumer) online marketing BEST practices to generate the greatest possible ROI?

Well look no further as we have numbers for your digestion.

Business to Consumer Marketing Best Practices

Business to Consumer Marketing Best Practices

According to a year-end survey by marketingsherpa, B2C marketers responded that house email, SEO and paid search earned the highest ROI in the 4th Quarter of 2008. B2C marketers plan on increasing their budgets in these 3 areas of best practice.

The worst ROI happens to be the little blue blip at the bottom of the chart. Pop-ups and pop-unders are known as display advertising to the marketing world and confounded nuisances to the rest of the world. Surprisingly, only 30% to 40% of B2C online marketers ranked pop-ups and pop-unders as a best practice for ROI.

This chart should serve as a beacon for online marketers currently planning and revising 2009 budgets. Just follow the blue, brown, orange, pink, green and purple. It’s that simple.

Don't Underestimate the Power of Offline Marketing

we_the_savers_bubblesA few weeks ago we published a post on Staples’ “Gift It For Free” Sweepstakes, a contest that promises 10,000 winners.

We discovered the campaign while standing in front of our building in Manhattan as a school bus drove by with only the sweepstakes’ Web address – http://www.GiftItForFree.com – scrawled across the windows. Such enigmatic advertising was enough to pique our interest, eventually driving us to check out the site. The rest is history: we loved it so much that we immortalized it on our blog.

Something similar happened a few days ago while we were in a Grand Central subway tunnel, where we noticed a blanket of advertisements, the subject of which was a Web site called WeTheSavers.com. Each ad contained some sort of tag line and a logo (an orange sphere; simple and unrecognizable to the untrained eye) in the lower right-hand corner, but it was clear that whoever was behind these ads wanted people to visit the site.

It worked; we visited the site as soon as we sat down at our computers.

Continue reading ‘Don't Underestimate the Power of Offline Marketing’

Don't Underestimate the Power of Offline Marketing

we_the_savers_bubblesA few weeks ago we published a post on Staples’ “Gift It For Free” Sweepstakes, a contest that promises 10,000 winners.

We discovered the campaign while standing in front of our building in Manhattan as a school bus drove by with only the sweepstakes’ Web address – http://www.GiftItForFree.com – scrawled across the windows. Such enigmatic advertising was enough to pique our interest, eventually driving us to check out the site. The rest is history: we loved it so much that we immortalized it on our blog.

Something similar happened a few days ago while we were in a Grand Central subway tunnel, where we noticed a blanket of advertisements, the subject of which was a Web site called WeTheSavers.com. Each ad contained some sort of tag line and a logo (an orange sphere; simple and unrecognizable to the untrained eye) in the lower right-hand corner, but it was clear that whoever was behind these ads wanted people to visit the site.

It worked; we visited the site as soon as we sat down at our computers.

Continue reading ‘Don't Underestimate the Power of Offline Marketing’


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Want to contact the Marketing Minds behind Hiring the Internet? Visit our official website, VisibleShops.com, Internet Marketing Specialists, to find out more about who we are, what we do, and how we raise the visibility of our clients.

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