Posts Tagged 'SEM'

10 Marketing Strategies for a Small Business in 2010

Web site marketingTake a look! We just published a video and white paper with ten things you should focus on for your 2010 online marketing. This list will give you some marketing issues to consider, and will be a good starting point for planning your web site marketing.

You’re going to love it – so check it out and spread the word!

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Social Network Marketing Is About Brand Building, Not Bringin' in the Benjamins

105467“What can social network marketing do for me?”

We get asked that question a lot.

In fact, as early as last week, during our social media seminar, we were asked why social networking is important and how it can help individual companies.

A few years ago there were few answers to these questions. The buzz was there – that social networking was the be-all-end-all to every industry – but no one had solid results on how social network marketing helped or hurt a company’s bottom line.

Today the story is very different. As more and more businesses add social media to their marketing programs, the more available real results have become. Perhaps not in terms of actual financial figures, but rest assured that social network marketing is working in other ways to help companies keep a hold on their customers.

A new survey from Anderson Analytics, disseminated by eMarketer, reports that social networks are being used by companies for branding, improving customer loyalty, lead generation, direct marketing and e-commerce.

And now for the best news you’ve heard in a while … it’s working!

redlobster

Continue reading ‘Social Network Marketing Is About Brand Building, Not Bringin' in the Benjamins’

Social Network Marketing Is About Brand Building, Not Bringin' in the Benjamins

105467“What can social network marketing do for me?”

We get asked that question a lot.

In fact, as early as last week, during our social media seminar, we were asked why social networking is important and how it can help individual companies.

A few years ago there were few answers to these questions. The buzz was there – that social networking was the be-all-end-all to every industry – but no one had solid results on how social network marketing helped or hurt a company’s bottom line.

Today the story is very different. As more and more businesses add social media to their marketing programs, the more available real results have become. Perhaps not in terms of actual financial figures, but rest assured that social network marketing is working in other ways to help companies keep a hold on their customers.

A new survey from Anderson Analytics, disseminated by eMarketer, reports that social networks are being used by companies for branding, improving customer loyalty, lead generation, direct marketing and e-commerce.

And now for the best news you’ve heard in a while … it’s working!

redlobster

Continue reading ‘Social Network Marketing Is About Brand Building, Not Bringin' in the Benjamins’

Small Business Social Media Seminar Follow Up

group_angleWell, our social media seminar focusing on LinkedIn is behind us and we’ve got photos!  Among the participants was celebrity photographer Diane Cohen.  She was nice enough to take some shots and send them along.  See them after the jump.

The seminar was a great success, if I do say so myself.  We’re still getting fantastic feedback and following up with participants.  So thank you to everyone who participated and helped spread the word!

To find out about the next seminar just fill out this form.

Continue reading ‘Small Business Social Media Seminar Follow Up’

How 'Bout a (Social Media) Revolution?

SocialMediaRevolution1In anticipation of tomorrow’s Visible Shops seminar, “Small Business Social Media: Find Your Next Client” – (which still has room for YOU, by the way) – we thought the following video was appropriate.

It has tons of facts and statistics about social media (that will help you persuade the powers-that-be that this isn’t just a fad), its relevance to today’s society, and how the movement may mean more to the world than the Industrial Revolution did 200 years ago.

And if you’re one of those folks who consider yourself a social media guru – you know all things Facebook, Twitter and LinkedIN – think again. You’ll be surprised at the odd yet intriguing finds this video presents.

SocialMediaRevoltion

Take a look:

Continue reading ‘How 'Bout a (Social Media) Revolution?’

How 'Bout a (Social Media) Revolution?

SocialMediaRevolution1In anticipation of tomorrow’s Visible Shops seminar, “Small Business Social Media: Find Your Next Client” – (which still has room for YOU, by the way) – we thought the following video was appropriate.

It has tons of facts and statistics about social media (that will help you persuade the powers-that-be that this isn’t just a fad), its relevance to today’s society, and how the movement may mean more to the world than the Industrial Revolution did 200 years ago.

And if you’re one of those folks who consider yourself a social media guru – you know all things Facebook, Twitter and LinkedIN – think again. You’ll be surprised at the odd yet intriguing finds this video presents.

SocialMediaRevoltion

Take a look:

Continue reading ‘How 'Bout a (Social Media) Revolution?’

The Good & Bad of the 'Twitter Effect'

bruno-movie-01Way back in April, we published a post titled “Is Tweeting for the Birds?” That was when Twitter was just becoming the phenomenon it is now – thanks to lots of press from celebrity endorsers.

Our open-ended question to you then – despite the star-studded brouhaha over the brand – was if you thought Twitter would become a relevant and reliable tool for marketing businesses on the Internet.

It seems – and our apologies to the naysayers – that the answer is yes.

Several months have passed since Ashton Kutcher and CNN famously duked it out for the most Twitter followers (Ashton won) – and the celebrity endorsements have consistently subsided (and, in fact, some of those same celebrities who sang Twitter’s praises have threatened to turn on the microblogging service if it went through with a rumored Twitter-based TV program).

Continue reading ‘The Good & Bad of the 'Twitter Effect'’


Visible Shops

Want to contact the Marketing Minds behind Hiring the Internet? Visit our official website, VisibleShops.com, Internet Marketing Specialists, to find out more about who we are, what we do, and how we raise the visibility of our clients.

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