Posts Tagged 'Small Business'

10 Marketing Strategies for a Small Business in 2010

Web site marketingTake a look! We just published a video and white paper with ten things you should focus on for your 2010 online marketing. This list will give you some marketing issues to consider, and will be a good starting point for planning your web site marketing.

You’re going to love it – so check it out and spread the word!

January Webinar: Planning Online Marketing for Success

VisibleU’s January Webinar is being presented in conjunction with Cathedral Consulting and is Free to all! (That’s right, this one is a freebie, so take advantage of the opportunity).  Thanks to Cathedral Consulting Group for inviting George to present, and hosting the Webinar.

VisibleU Co-Founder George Hermann was invited to present at Cathedral Consulting Group’s January Webinar and we thought this would be a great opportunity for both our networks.
Here are the details:

Web-marketing: Plan for Success

Join us for a Webinar on January 19

Space is limited.
Reserve your Webinar seat now at:

Join Cathedral Consulting Group’s Managing Director Andrew Burnett and special presenter George Hermann of VisibleU as they present their perspectives on how to most effectively market a small business online in 2010.

With over 30 years experience in technology consulting, George Hermann currently serves as the lead Internet Marketing Strategist and Business Development Director for the Internet marketing firm VisibleU.  VisibleU assists small businesses in understanding and utilizing the resources of the Internet to better market their business, services, and products.  More information about VisibleU can be found at

Title: Web-marketing: Plan for Success
Date: Tuesday, January 19, 2010
Time: 2:15 PM – 3:00 PM EST

After registering you will receive a confirmation email containing information about joining the Webinar.

System Requirements
PC-based attendees
Required: Windows® 2000, XP Home, XP Pro, 2003 Server, Vista

Macintosh®-based attendees
Required: Mac OS® X 10.4 (Tiger®) or newer

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Marketing a Small Business on a Tight Budget

It’s been a rough year for everyone in this economy, but business must go on. For people with a small business, that may mean finding a way to reach new customers, with a minimal marketing investment.

So if you find yourself looking for way to grow your customer base on a tight budget, don’t despair – you’ve got options.

You may feel that the big turnkey marketing options aren’t on the table. You can’t afford to advertise, at least not in the places or amounts that will make a difference – avenues like PPC may bring you results if you can afford to invest significantly ( alot depends on your industry), and print and other media can have an intimidating price tag for a business trying to save money.

blobPeopleSo where does that leave you? Well, these days, the name of the game for many people is Making Personal Connections. The idea is, you may not be able to get your message out to every person on the planet all at once, but if you can reach a small group, and make them really feel connected to you and your business, then they may help you spread your customer base for you. You may not bring in the massive numbers of a big-budget campaign, but the people you do reach may be much more likely to become your customers. Continue reading ‘Marketing a Small Business on a Tight Budget’

The Official Launch of VisibleU is this Wednesday!

VisibleUMonths of intense labor has finally paid off … Visible Shops is very happy to announce the launch of VisibleU!

The official launch of VisibleU is on Wednesday, October 21, 2009, at the NY XPO for Business. It’s the region’s largest B2B show, featuring a full day of business opportunity, growth and value. Not to mention plenty of time to network! If you have time to stop by, we highly recommend it. You never know who you’ll meet – besides us, of course.

In the meantime, we wanted to let all of you know that VisibleU is up and running right now, and we’d like all of our friends from Visible Shops to see what we’ve done and how you can benefit from it.

Through the past several years we met with many small business owners who really liked our concepts, our methodology and our people, but said that we simply cost too much for them. We decided a year ago to do something about that. We resolved to find a way to bring our concepts, methodology and expertise to every small business owner that wanted to take advantage of Internet marketing.

The rules we set for ourselves were simple.

1.    Must be affordable for all businesses no matter how small.
2.    Must be able to educate small business owners on Internet Marketing concepts and tools.
3.    Must provide access to our professional Internet Marketing Staff.
4.    Must be scalable so all businesses can get what they need.
5.    Should not require a long term contract.
6.    Should always deliver a positive ROI.

We did it! Now it’s available to you. Visit the VisibleU Web site and check it out.

But wait – there’s more…

Continue reading ‘The Official Launch of VisibleU is this Wednesday!’

Small Business Social Media Seminar Follow Up

group_angleWell, our social media seminar focusing on LinkedIn is behind us and we’ve got photos!  Among the participants was celebrity photographer Diane Cohen.  She was nice enough to take some shots and send them along.  See them after the jump.

The seminar was a great success, if I do say so myself.  We’re still getting fantastic feedback and following up with participants.  So thank you to everyone who participated and helped spread the word!

To find out about the next seminar just fill out this form.

Continue reading ‘Small Business Social Media Seminar Follow Up’

Visible Shops

Want to contact the Marketing Minds behind Hiring the Internet? Visit our official website,, Internet Marketing Specialists, to find out more about who we are, what we do, and how we raise the visibility of our clients.

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