Posts Tagged 'social networking'

Just Added: The Golden Rule(s) of Social Networking

golden-ruleThis week’s new video is on the most important rules for social networking on Twitter, LinkedIn, Facebook, and really any social network. For your business to succeed with social networking you just have to keep a few basic things in mind. Members can check it out here.

Not a member? You can still see it for free with a 15 day free trial. Use this form and you’ll be able to see all of our videos.

Is Social Networking Separated by Social Class?

092909_facebookrichThat’s what a new Nielsen Claritas study suggests.

The study says that there are class differences among users of social networks – particularly Facebook and MySpace. Wealthier people are 25% more likely to use the former, while the less affluent are 37% more likely to cling to the latter.

More specifically, the research found that “almost 23 percent of Facebook users earn more than $100,000 a year, compared to slightly more than 16% of MySpace users. On the other end of the spectrum, 37 percent of MySpace members earn less than $50,000 annually, compared with about 28% of Facebook users.”

MySpace users tend to be “in middle-class, blue-collar neighborhoods,” said Mike Mancini, vice president of data product management for Nielsen, which used an online panel of more than 200,000 social media users in the United States in August. “They’re on their way up, or perhaps not college educated.”

LinkedIn and Twitter were also part of the study – and the two skew even higher among affluent users.

Nearly 38% of LinkedIn users earn more than $100,000 a year, and there’s a strong overlap between Facebook and LinkedIn users.


Continue reading ‘Is Social Networking Separated by Social Class?’

What Happens When Your Future Boss Finds You Online?

kevin_colvinSometimes you get fired. Before you get hired.

That’s the subject of a recent article on, titled “How social media can hurt your career.”

In it, gory details of how job seekers ruin their chances of gainful employment by prematurely posting unflattering status updates and sending Tweets that have led to rescinded job offers, reprimanding at work and pink slips.

Not all of the examples are tragic, however. Some are quite funny. Depending whose side you’re on.

Like this Tweet, for instance, from a potential Cisco employee who wanted the world to know about a recent job offer:

“Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work,” read the Tweet.

Not missing a beat, Tim Levad, a “channel partner advocate” for the company, responded: “Who is the hiring manger, I’m sure they would love to know that you will hate the work. We here at Cisco are versed in the Web.”


And the pain without gain doesn’t stop there.

Continue reading ‘What Happens When Your Future Boss Finds You Online?’

Are You an Annoying Facebooker?

FacebookFor all the wonderment that comes from Facebook – we’re hooked on FarmVille! – there are even more annoying aspects to the popular social networking site. Like all the app requests you receive on a daily basis. Virtual chug, anyone?

But for all of Facebook’s idiosyncrasies, none are more annoying than the people who use it.

In the video below (after the jump), CNN correspondent Josh Levs unveils the 12 most annoying types of Facebookers. Watch it and ask yourself if you fit into one of these categories. Chances are, you do. Even we’re guilty of committing a couple of these Facebook “crimes.”

Can’t win ’em all…

Continue reading ‘Are You an Annoying Facebooker?’

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